Job title: General Manager
Job type: Permanent
Location: Singapore
Job published: 2024-02-02
Job ID: 32050
Contact name: Hiring Team
Contact email: sheryl@mysunnystep.com

Job Description

Exciting news! We are on a growing journey and building a stellar team! 

Why should you be part of Sunnystep’s success?

We are an innovative force in consumer retail with a clear brand purpose — we believe wellness starts with our feet. Good shoes support our feet and our body, and help us move and live better.

We are redefining comfort in every step to an unparalleled experience without compromising on style. Our mission is to revolutionize the footwear industry by crafting the most comfortable shoes with unwavering commitment to environmental responsibility ensuring that every step our customers take not only embodies unrivalled comfort but also leaves a positive impact on the planet.

The General Manager will lead a team, develop, and implement strategic plans, and ensure the achievement of business objectives. Your role involves overseeing various departments, managing resources, and fostering a positive working environment.

You will also -

  • Oversee business strategy, budget planning, team building and performance management for all operations in Singapore
  • Execute strategic business plans towards achieving the revenue and profit objectives
  • Coordinate with all internal stakeholders to meet monthly and quarterly targets
  • Manage all online and offline sales channels in the Singapore market from end to end
  • Own all aspects of the retail and e-commerce operations including retail sales, customer service, inventory management, logistics, visual merchandising and so on
  • Manage the customer service operations and lead the team to achieve NPS targets
  • Acquire and develop new retail sales channels and sales partnerships
  • Oversee the marketing function and lead the marketing team to decrease the cost of user acquisition and the increase customer lifetime value
  • Build a strong culture with a workforce that can evolve, adapt, and upgrade while maintaining the highest standard in product and service
  • Build a strong team that breathes and embraces the corporate values 

We would want to speak with you if you are / have –

  • A start-up / growth scale-up mindset, flexible, and open to adapt to changing requirements when needed; roll-up-your-sleeves mindset
  • Passionate about consumer products that impact people’s lives
  • At least 10 years of experience as a General Manager for a consumer brand
  • Strong leadership skills and relationship building skills
  • Hands on experience managing large scale retail and e-commerce operations
  • Able to both think strategically and execute on the ground
  • Thrives in a fast-paced environment

Based in Singapore, Sunnystep is committed to fostering community, inclusivity, integrity, and technology to support everybody’s journey of possibilities.


We review each application thoroughly and will arrange an initial discussion with the shortlisted candidates who best meet our requirements. If you find that the requirements align to your experience and expertise, you may express your interest through this job advertisement or you may reach out to our Talent Acquisition Manager, Sheryl Elnar – sheryl@mysunnystep.com.